# Arketa
> Arketa is the new standard for modern booking software. Enjoy beautiful client checkout, marketing automations, and 24/7 support.

Arketa is an all-in-one platform for wellness businesses: scheduling, payments, marketing automations, branded apps and websites. Markdown versions of every page are available by appending `.md` to its URL.

## Main
- [Home](https://www.arketa.com/index.md): Arketa is the new standard for modern booking software. Enjoy beautiful client checkout, marketing automations, and 24/7 support.
- [Pricing](https://www.arketa.com/pricing.md): Compare Arketa plans: Individual at $49/mo for solo fitness professionals, and custom Studio plans with unlimited team members, payroll, and point of sale.
- [About Us](https://www.arketa.com/about-us.md): Meet the team behind Arketa — former studio owners and instructors building booking, payments, and growth software for 2,000+ fitness and wellness businesses.
- [Get started](https://www.arketa.com/book-a-demo.md): Book a personalized demo of Arketa. See how booking, payments, memberships, and marketing work together for your studio in a walkthrough with our team.
- [Free trial](https://www.arketa.com/free-trial.md): Try Arketa free for seven days. Booking, payments, memberships, and on-demand video for independent instructors — set it up with your real schedule.
- [Contact](https://www.arketa.com/contact.md): Get in touch with the Arketa team — ask a question, start a live chat, or book a product walkthrough. We reply within one business day, promise.
- [Integrations + Partners](https://www.arketa.com/integrations-partners.md): Connect Arketa with the tools you already use — ClassPass, Wellhub, Google Calendar, Mailchimp, Kisi, and more — for a smoother client experience.
- [Migrations](https://www.arketa.com/migrations.md): Switch to Arketa without missing a beat. A dedicated specialist migrates your data with real-time tracking, so your studio keeps running through the move.
- [Careers](https://www.arketa.com/careers.md): Join the team building the operating system for modern fitness and wellness businesses — with roles in engineering, operations, and customer advocacy.
- [Affiliate Referral Program](https://www.arketa.com/affiliate-referral-program.md): Refer a studio, instructor, or wellness business to Arketa and earn tiered rewards when they sign up, plus early access to product launches and events.
- [Arketa AI LP](https://www.arketa.com/arketa-ai-lp.md): See how Arketa AI answers client questions, books and changes reservations, and follows your studio's policies — saving owners 10+ hours every week.
- [Book a Demo V2](https://www.arketa.com/book-a-demo-v2.md): Book a personalized demo to see how Arketa can help your wellness business manage bookings, payments, and community.
- [Demo Add On](https://www.arketa.com/demo-add-on.md): Choose a time that works for you and an Arketa team member will walk you through how the platform can support and grow your wellness business.
- [Marketing Webinar](https://www.arketa.com/marketing-webinar.md)
- [Referral Landing Page](https://www.arketa.com/referral-landing-page.md): You were referred to Arketa — see why studios are switching to one platform for booking, payments, memberships, marketing, and client experience.
- [Webinar](https://www.arketa.com/webinar.md): Join an Arketa webinar to get set up on the platform, sharpen your skills, or learn new growth strategies — sessions for every stage of your journey.

## Features
- [Features](https://www.arketa.com/features.md): Explore every Arketa feature: scheduling, payments, memberships, marketing automations, a 24/7 AI assistant, branded apps, and built-in bookkeeping.
- [Challenges + Achievements](https://www.arketa.com/features/challenges-achievements.md): Run challenges with leaderboards and group chat, design achievement badges for streaks and milestones, and celebrate every client's 100th class automatically. Built into your Arketa app.
- [Client Experience](https://www.arketa.com/features/client-experience.md): Give clients a thoughtful, seamless experience from booking to checkout. Arketa's effortless guest experience means more bookings, less support, and clients who keep coming back.
- [Events, Retreats + Courses](https://www.arketa.com/features/events-retreats-courses.md): Create, promote, and sell events, retreats, and courses with Arketa, one platform to manage registration, payments, and memorable community experiences.
- [Accounting + Bookkeeping](https://www.arketa.com/features/accounting-bookkeeping.md): Connect your bank and every transaction categorizes itself next to your class and membership data — or hand the books to a dedicated bookkeeper each month.
- [AI Studio Assistant](https://www.arketa.com/features/ai-chatbot-phone-lines.md): Arketa AI answers client questions and books classes on your site 24/7, using answers you approve. Fewer interruptions, more bookings, your evenings back.
- [Lead Management + Forms](https://www.arketa.com/features/lead-management-forms.md): Arketa captures leads the moment they come in, routes them into your pipeline automatically, and makes it easy to follow up before interest fades.
- [Staff Management](https://www.arketa.com/features/staff-management.md): Scheduling, substitutions, permissions, and payroll tracking for your whole team. Less manual coordination, fewer errors, and a schedule your staff can trust.
- [Video Library + Courses](https://www.arketa.com/features/video-library-courses.md): Scale your business while you sleep. On-demand video and courses let you reach clients beyond your physical space and build content into a real revenue stream.
- [Branded Website](https://www.arketa.com/features/branded-website.md): Websites built around your brand that book clients, capture leads, and connect to your full business — without needing a developer.
- [Referrals, Reviews + Loyalty](https://www.arketa.com/features/referrals-reviews-loyalty.md): Automatically turn great client experiences into referrals, reviews, and long-term loyalty. Arketa makes word-of-mouth a system, not an accident.
- [Branded App](https://www.arketa.com/features/branded-app.md): Get your studio's own iOS and Android app, published under your name. Clients book, pay, and watch your classes in one tap. No developers needed.
- [Marketing Automations](https://www.arketa.com/features/marketing-automations.md): Email automations, texts, and broadcasts managed in one place, so your studio stays in front of clients at every step and more of them keep coming back.
- [Analytics + Reporting](https://www.arketa.com/features/analytics-reporting.md): Drag-and-drop dashboards with real-time, client-level data across classes, memberships, retail, and events — every report your studio needs in one place.
- [Classes + Appointments](https://www.arketa.com/features/classes-appointments.md): One calendar for classes, appointments, and events. Two-click booking, Apple Pay, and automatic waitlists fill more spots with less work.

## Business types
- [Spin](https://www.arketa.com/business-type/spin.md): Arketa handles booking, payments, and client management for spin and indoor cycling studios so you can focus on the ride and growing your community.
- [Massage](https://www.arketa.com/business-type/massage.md): Arketa handles booking, intake, and payments for massage therapists and bodywork studios so you can focus on client care and growing your practice.
- [Personal Training](https://www.arketa.com/business-type/personal-training.md): Arketa handles booking, packages, and payments for personal trainers so you can focus on coaching clients and growing your business.
- [Recovery + Wellness](https://www.arketa.com/business-type/recovery-wellness.md): Appointments, memberships, and check-ins in one platform, built by people who have run studios themselves. The software behind your studio finally feels as calm as the studio.
- [Gym](https://www.arketa.com/business-type/gym.md): Memberships, classes, personal training, and open gym access — all in one place. Arketa is the operating system built for modern gyms.
- [Yoga](https://www.arketa.com/business-type/yoga.md): Arketa handles scheduling, payments, and client management for yoga studios so you can focus on teaching and building community.
- [Group Fitness](https://www.arketa.com/business-type/group-fitness.md): Scheduling, waitlists, check-in, and instructor management built for group fitness studios. Take the operational load off and focus on your clients.
- [Multi-Location](https://www.arketa.com/business-type/multi-location.md): Manage all your studio locations from one dashboard. Arketa gives multi-location fitness businesses centralized visibility, flexible local control, and team management built for growth.
- [Pilates + Lagree](https://www.arketa.com/business-type/pilates-lagree.md): The platform built for Pilates and Lagree studios. Spot booking, waitlists, and payroll are handled in one place, so the day-to-day of your studio runs itself.
- [Individual](https://www.arketa.com/business-type/individual.md): Run your whole online business from one place. On-demand video, payments, and reporting live in a single platform, so you stay in control without juggling tools.
- [Single Location](https://www.arketa.com/business-type/single-location.md): Booking, memberships, marketing, and payments in one place for your studio — with support from people who have owned studios, worked front desks, and taught the 6 AM class.

## Compare
- [Compare Arketa](https://www.arketa.com/compare.md): Honest, side-by-side comparisons of Arketa against Glofox, Mariana Tek, Mindbody, Momence, and WellnessLiving — plus a free, guided migration for every switch.
- [Arketa vs WellnessLiving](https://www.arketa.com/compare/arketa-vs-wellnessliving.md): Considering a WellnessLiving alternative? See how Arketa compares on design, pricing, and growth tools — plus how easy it is to switch.
- [Arketa vs Momence](https://www.arketa.com/compare/arketa-vs-momence.md): Considering a Momence alternative? See how Arketa compares on pricing, features, and support — transparent pricing, zero surprise rate hikes.
- [Arketa vs Mindbody](https://www.arketa.com/compare/arketa-vs-mindbody.md): Considering a Mindbody alternative? See how Arketa compares on pricing, features, and support — 100% white-labeled, with zero revenue lost switching.
- [Arketa vs Mariana Tek](https://www.arketa.com/compare/arketa-vs-marianatek.md): Considering a Mariana Tek alternative? See how Arketa compares on pricing, features, and support — including migration in under 4 weeks.
- [Arketa vs Glofox](https://www.arketa.com/compare/arketa-vs-glofox.md): Considering a Glofox alternative? Compare Arketa on pricing, features, and support — plus how easy it is to switch, with zero revenue lost.

## Legal
- [Privacy Annex](https://www.arketa.com/legal/privacy-annex.md): The Privacy Annex to Arketa's Terms of Service, covering how Sutra Fitness, Inc. handles personal data on behalf of customers and their clients.
- [Privacy Policy](https://www.arketa.com/legal/privacy-policy.md): How Arketa collects, uses, and protects personal data across its booking and wellness platform, and the privacy choices and rights available to you.
- [Terms + Conditions](https://www.arketa.com/legal/terms-of-service.md): The terms and conditions governing use of Arketa's platform and services, including accounts, subscriptions, payments, content, and acceptable use.

## Blog
- [Blog](https://www.arketa.com/blog)
- [RSS feed](https://www.arketa.com/blog/feed.xml)
- [Connect Claude to Your Arketa Data with the Arketa Reporting MCP](https://www.arketa.com/blog/claude-reporting-mcp.md): Connect Claude to your Arketa account and ask plain-English questions about revenue, retention, attendance, and more.
- [How the right foundation helped Corevibe grow 4x in seven months](https://www.arketa.com/blog/corevibe.md): Corevibe Studio quadrupled monthly revenue in its first seven months on Arketa, with automations converting over 55% of intro clients into recurring clients.
- [Why Dragonfly Hot Yoga chose Arketa for its multi-location business](https://www.arketa.com/blog/dragonfly-hot-yoga.md): Dragonfly Hot Yoga switched from Mindbody to Arketa to run 5 studio locations on one platform and unlock cross-location memberships.
- [Build your own analytics dashboard](https://www.arketa.com/blog/build-your-own-analytics-dashboard.md): Introducing Custom Analytics Dashboards. Arketa is the only studio management platform that lets you build charts from scratch, pick the metrics that matter to your studio, and arrange them into dashboards designed for how your team actually works.
- [Why studios with challenges keep clients coming back](https://www.arketa.com/blog/why-studios-with-challenges-keep-clients-coming-back.md): Half of new clients stop coming back within six months. Here's how the best studios use competitions to keep them.
- [Introducing Achievements: Turn client milestones into long-term revenue](https://www.arketa.com/blog/introducing-achievements.md): Meet Achievements. A new feature designed to keep clients coming back by gamifying their studio experience and turning every "showing up" into a winning streak.
- [Meet the new customizable dashboard homepage](https://www.arketa.com/blog/meet-the-new-customizable-dashboard-homepage.md): A new, flexible homepage layout has arrived, showing a studio's most-used tools and data front and center.
- [The Wait is Over. Introducing Arketa Rewind.](https://www.arketa.com/blog/the-wait-is-over-introducing-arketa-rewind.md): Arketa Rewind is a personalized year-end recap celebrating how studios, instructors, and members showed up in 2025. From packed classes to hours taught and time spent moving, it’s a look back at the year—one class at a time.
- [From Glofox to Arketa: How 444 Pilates Found a Platform That Truly Fit](https://www.arketa.com/blog/from-glofox-to-arketa-how-444-pilates-found-a-platform-that-truly-fit.md): After outgrowing Glofox, 444 Pilates founder Ashley Yono switched to Arketa to simplify operations and elevate her client experience. With a branded app, seamless booking, and responsive support, she’s been able to focus on what matters most—building her community and growing her studio.
- [More Than Just Software: How Arketa Helped Present Practice Scale](https://www.arketa.com/blog/more-than-just-software-how-arketa-helped-yoga-hom-scale.md): Present Practice chose Arketa to streamline operations and create a seamless client experience for their growing community. By using Arketa’s tools for scheduling, payments, and marketing, they’ve been able to focus on what matters most, building connection and supporting members on and off the mat.